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The Generation Game: Spending priorities for an ageing society

Ideas from the three main parties on addressing the challenges of our ageing society.


  • The Generation Game
  • By Ed Wallis
  • Published 21 September 2015

Jointly published by three think tanks from across the political spectrum – the Fabian Society, Bright Blue and CentreForum – The Generation Game calls for radical new measures to tackle the challenges of an ageing population.

We are now entering a key period in UK politics, the outcome of which will shape the health and welfare landscape for older people for the next five years at least – and possibly for a lot longer. The party conferences of 2015 fall between an election, at which gaining the older vote was a target for all the parties, and the autumn spending review, which will set in stone the priorities revealed in the recent summer budget.

Chancellor George Osborne must strike the right balance in his spending review, the authors argue, and show how the new government plans to fairly balance the needs of older people against other sectors of society.

Featuring contributions from: 

  • Baroness Sally Greengross, a crossbench peer and chief executive of the International Longevity Centre UK – you can read her introduction to the report here
  • Rt Hon David Willetts, executive chair of the Resolution Foundation and the author of The Pinch: How the Baby Boomers took their children’s future – and why they should give it back
  • Paul Burstow, the health minister responsible for crafting the Care Act
  • Dame Clare Tickell, chief executive of Hanover housing association
  • Claudia Wood, chief executive of Demos
  • Andrew Harrop, general secretary of the Fabian Society
  • Ryan Shorthouse, founder and chief executive of Bright Blue
  • Chris Curry, director of the Pensions Policy Institute (PPI)
  • Debbie Abrahams, Labour MP for Oldham East and Saddleworth and Shadow Minister for Disabled People
  • George Freeman, Conservative MP for Mid Norfolk and Minister for Life Sciences
  • Dr John Pugh, Liberal Democrat MP for Southport

Read the publication in full here

Download now


Ed Wallis

Ed Wallis is policy manager at Locality. He was previously editor of the Fabian Review.

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